2012年7月6日星期五

Louis Vuitton, Breitling round of the U.S. on the subject of the slopes

The Luxury Collection, Trump Hotels, Bellagio in Las Vegas, Conrad Hotels & Resorts and Celebrity Cruises, the issue in July / August magazine of American Express Publishing departures are taken to provide brand messages for the simple carefree summer. As usual, many brands of high-end travel ads placed in the output as well as automotive manufacturers and lifestyle brands Louis Vuitton, Cartier, Tom Ford, Breitling, Lexus and Mercedes-Benz, in addition to the quotient of luxury travel publication. Key editorial in the magazine July / August will focus on the destinations of the United States and includes features on an Indian reservation in Montana, an art school in Georgia, New York hotels, wineries in California and Alaska cruises. "All customers benefit from the involvement of summer departures travel, because travel is an important part of their lives," said Steven DeLuca, editor starts, New York. "Is an incredible 89 percent of our readers to travel abroad this year and they are in the most exclusive hotels, the most luxurious experiences in detail in addition to serving the most dynamic cultural institutions remain in the world," he said. "As part of this life is the real luxury is important for any company targeting high net worth individuals". Site locations Travel advertisers in this edition are the Bellagio in Las Vegas, Conrad Hotels & Resorts, Trump Hotels, The Luxury Collection, and Celebrity Cruises. The Bellagio presents its next announcement on the masthead, showing his trademark slogan "There's only one Bellagio." Conrad Hotels & Resorts was an indication that a couple in formal attire jumping into a swimming pool. Trump took a display to showcase the culinary specialties of his apartment in New York, while raising awareness for winning the 2012 Fine Hotels & Resorts Partner of the Year. Celebrity Cruises has introduced a two-page spread in the middle of the magazine, which contains more text than images. The content promotes its support for one of three cruises in Europe and uses a QR code to link to mobile content. In a special section ad, American Express lists the properties in which consumers can earn rewards when booking with Platinum Travel Service at the company. Meanwhile, the magazine used to increase the ad space to publicize the new presence on the shelf. The Black Book published GB application allows users to explore new travel, adventure and culinary destinations in the U.S. (see article). Affluent Audience Fashion brand Louis Vuitton, Tom Ford, jewelry brands Cartier and Breitling and carmakers Mercedes and Lexus range in the advanced reader departures from the placement of advertisements in offering luxury tours and editorial content. Louis Vuitton showed his announcement with Muhammad Ali, who comes with a digital experience later this month on its website are the same. Pushing his collection called Breitling Breitling for Bentley. The watchmaker in partnership with the automotive manufacturer to offer a special edition of two superlative Clock, which represented the craft of creating the two brands. Lexus and Mercedes-Benz has taken ads in front-of-book. Lexus placed his advertisement for the2013 F RX Sport said: "We asked what is planned presentation of the response.." The spread of two pages to present the vehicle in silver on a green background. 2013 Mercedes SL showed his red in an industrial environment. The reputation of the runs as a published life of luxury, no doubt helped advertising revenue by 20 percent during the first half of 2012 (see article). While it is logical for travel brands to wealthy readers in a state of mind of the summer to open up, traders should not forget that these consumers also appreciate other types of advertising on the sides of slopes seen. "Many of the ads are reminiscent of joy, not to possess, but the joy of life and that is what luxury really is," DeLuca said. "Whether it's the incredible image of Muhammad Ali and his little son in the Louis Vuitton ad or two jumping into the pool fully clothed in the ad-Conrad, marketers are tapping into the emotions feel satisfaction when you become a part of their world "he said.

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