2012年10月1日星期一

fishing with Candice Lake to Paris Fashion Week: Blogger as an entrepreneur

Candice Lake breezed into the Hotel Costes, show camera in tow, fresh Viktor & Rolf at the Tuileries. The hotel is located on the Rue Saint-Honoré Court aims during the Paris Fashion Week. Candice and I weave through the crowd of editors and models, may pop on a red leather sofa in a far corner. Candice, like many young girls in fashion these days, it is what I would call a "slash." She began her modeling career after a stint at the law school in his native Australia, the current title of Miss Lake blogger / photographer / model and spokesperson is a bit more complicated. We met on a recent shoot for Vogue Australia Shanghai, where I played model / stylist role. Lake photographer / editor / Tastemaker, and we were curious to catch After order was fighting "fries" and two champagne flutes, provides Candice: "I hate that" blogger "is a throwaway comment or that there is such a stigma to people who work on multiple projects, ... why it is frowned upon. sure? " Prada Outlet New York Good question. Bloggers certainly the landscape of fashion has changed significantly in recent years. With Scott Schuman and Garance Doré, the patriarch and matriarch of the street style photography recently by the Council of Fashion Designers of America (CFDA) honored with the "Media Award," it was as if fashion design rules: bloggers are here to stay. Only once photographers documented traffic during fashion week, bloggers are as BryanBoy, Leandra Medine Elin Kling and now shows regular leading blue-chip devices. The next generation of superstars parlaying their online Star Online appearances on television (Bryan Boy America's Next Top Model), E-Commerce (Medina opportunities for copious.com) and endorsements (Kling for Guess by Marciano). So, to echo Candice why these entrepreneurs still with the unique title of "blogger" refers to? Lake development: "Every day I have to be someone else - we is a blogger these days all being so much bigger than just a bit of space to run online business to be a leader ..." Candice negotiate their own contracts, in close collaboration with his producer on his instincts and manages a team of five employees - far removed from the perception of a blogger as a single repository, typing on a keyboard late into the night. late at night are not uncommon, but when I learned during our visit to Shanghai. After long days of shooting, and I went to Candice. Events for Louis Vuitton (sponsor of our adventure in China) in the evening Sharing his beat-up Converse pumps Vuitton, the lake later in slippers when we worked late return to the hotel the night sessions. Till the early hours of the morning while juggling posts for his popular blog Nibbling on almonds, Candice threw her blonde mane and laughed .. "I would do anything, one hundred percent is not good enough - it's 110 percent or I'm not happy to create something from scratch is incredibly difficult when people say," Your work is amazing I do not think that they realize , the incredible amount of work that is being done. "Lake is the first to put added helpers pair; workload often overwhelming for beginners" slash ". Lifestyle After spending some time with" bloggers "from New York to Paris this month, fashion, I was surprised to discover that this" first Business "attitude is not uncommon. These online entrepreneurs know their analyzes and data crunching are the weapons table. Much like Miss Lake agents have acquired recently, and continue to insist on personal contact with most of their projects. As Lake Golden Hour shots and I think our business, and pull out of court Costes, now teeming with the cream of the fashion set. We take a few pictures of the Place Vendôme, loyal Canon lake from front to back. When she "jump model" made in front of "Vendôme column," I exclaimed, "She's always got it!" Candice pretty face breaks into a broad smile with red lips and she replied, "How is a bicycle!" * When Candice Lake not work on her blog, she regularly contributes to Vogue.com UK Glamour UK and in addition to his role as a brand ambassador for the French luxury brand, Rue du Mail. Next year she will launch her own line of clothing with the largest retailer in Australia and she is on a book project that will combine his interests fashion, travel and portrait.

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